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MMP014: How To Make A Viral Music Video

MMP014: How To Make A Viral Music Video

Today’s guest is Grant McFarland. His band, Galactic Empire, moved from obscurity to stardom almost instantly. They did not have a fan base or a significant internet presence—they had never even released an album. They covered the main Star Wars theme and released a music video alongside it. In 24 hours that video was viewed over 2 million times, leading to more than 2,000 sales of Galactic Empire’s rendition of the Star Wars theme, in less than 7 days.

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MMP011: Danika Holmes – From College Dropout To Full Time Musician

MMP011: Danika Holmes – From College Dropout To Full Time Musician

Danika Holmes has played over 400 shows since she decided to pursue music full time in 2010. The path that took here there is rarely traveled–abandoning her Ph.D., only a dissertation short of becoming “Dr. Holmes.” Don’t let Danika’s “luck” fool you into thinking she’s had it easy. It was only through taking consistent action that she was able to go from dropping out of college to a full-time musician.

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MMP010: Is The Music Industry Dying?

MMP010: Is The Music Industry Dying?

The old system doesn’t work and that’s awesome! We should be ecstatic because we don’t have to sell out just to get signed. For better or worse–we have freedom to be creative.

Problem is, it’s hard to see creative destruction as “good” when you’re in the thick of it. We have a habit of looking at the old definition of success as the defacto, standard. When it’s collapsing, instead of looking for answers, we think about how sucky the situation is and, out of frustration, throw our hands up in the air. We keep the same old habits and miss all the opportunities. Shameful…

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MMP009: Creative Control and The Practicing Mind

MMP009: Creative Control and The Practicing Mind

What is a Practicing Mind? It’s learning and achieving through intention and repetition. And musicians have it in spades…sometimes. By the time Tom Sterner was twenty three he had worked with some of the largest orchestras in the world. He knows what he is talking about when it comes to practice and patience. But it wasn’t always like that…

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3 Essential Lessons To Become A Full-Time Musician

 

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Who Says Artists Have To Starve?

Who Says Artists Have To Starve?

 

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