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Music Branding: The Ultimate Guide To Brand Your Music [UPDATED for 2021]
Make your music stand out, be remembered, and leave a lasting impression on every person (and future fan) you meet. This ultimate music branding guide shows you how.
Live Music Marketing Strategies to Create a Profitable Live Music Business
Conventional wisdom says, as a musician, you should market your music online. Above all else. So, let me ask – how’s that going for you? If you’ve been working on it for a while and you’re frustrated with the results, it’s okay. Honestly, it’s not your fault. There...
The Upside Down Music Marketing Technique That Totally Works (And No One Is Using It!)
It’s amazing to me that so many experts are telling musicians to focus entirely on online marketing because apparently that’s where the money is. This article is more than music marketing. It’s a battle cry. Live music isn’t dead! It’s a lifeline to any musician who...
3 Simple Ways to Double Your Live Music Income (That Won’t Cost You a Penny)
Tired of not getting paid for your live gigs? I was too. But through a series of events, I realized it wasn’t that people didn’t want to support my music. One day, a fan came up to me and told me they wanted to buy a CD but didn’t see where they could buy one (because...
Use This Proven Strategy to Boost Your Music Sales (Do Any Live Gig and Get Paid)
In case you hadn’t noticed, selling CDs doesn’t work anymore. I know, I know. Shed a tear in memory of the departed... I mean, sure, it works for some people – like those famous guys with the big, flashy, bold headlines you’ve heard on a million podcasts. But really –...
Merch for Bands – Practical Band Merch Ideas Your Fans Will Fall in Love with and BEG to Buy!
You know it’s true… people don’t buy CDs like they used to. Sure, it’s always good to have a few on hand for sending to radio stations or selling at the merch table. But if you’re expecting to sell them like hot cakes, you’ve probably got another thing coming. That’s...
MMP044: Rock Your Email List, See Your Fanbase Grow With Cheryl B. Engelhardt
Independent musician Cheryl B. Engelhardt...
Clever Band Name Ideas – How to Pick a Band Name That Stands Out, Reps Your Music & Makes You Impossible to Ignore
Did you know that 24,000 tracks are uploaded to music streaming sites every single day ? So, it’s no surprise picking a band name is getting harder than ever. Some of the best band names are already taken. Yet, picking at random can be disastrous, or at the very least...
The Greatest Music Marketing Myth of All… Revealed!
Does it seem like you’re getting nowhere with your DIY music marketing strategies? Have you ever read an article or bought a course on “music marketing secrets” that left you feeling disappointed with your results? Ever wondered why?? If you don’t have anything...
The 4 Music Brand Archetypes Definition
Branding can be a confusing topic for musicians. But when you strip it down, there are only four brand archetypes you need to know. For example, when I was interested in branding my music, I started hunting around the web for inspiration. I was seriously bummed. After...
